The Delhi 2010 Licensing and Merchandising Programme aims to showcase India’s rich culture and its exceptional manufacturing and design capabilities. Our goal is to make official Delhi 2010 licensed products accessible to everyone

The Delhi 2010’s Licensing and Merchandising Programme will promote and create awareness about the Games and will strive to involve people by offering them a truly unique Games experience through specially designed Games merchandise. We aim to generate high level of enthusiasm, excitement and inclusion around this historic event through the Games merchandise.This will be done via development of the merchandise, ranging from apparel and accessories, collectables and publishing to gifts and home wares. It is important to give everyone an opportunity to own a piece of the Games, promoting awareness, goodwill, enthusiasm and inclusion.

The Games official merchandise is planned to go on sale shortly. Initially the products will be available at all the licensed outlets and later they will also be sold at the Games official store.

Companies looking for business opportunities with Delhi 2010 Licensing Programme can contact us at licensing@cwgdelhi2010.org.

Caution:

Beware of counterfeit merchandise. Official merchandise will only be available via Official Licensed Outlets, Delhi 2010 Official Stores and the Games website.

If you have been offered the Games merchandise otherwise or get any offers from unauthorised channels, please send us an e-mail at licensing@cwgdelhi2010.org